BLACKPINK Part 3 — In Your Area, Everywhere: Domination
Born Pink hit #1 on the Billboard 200. They headlined Coachella. They broke the tour grossing record for any female group. Then each member went solo — and conquered the world again. This is BLACKPINK at full power.
In October 2022, BLACKPINK released Born Pink.
It debuted at #1 on the Billboard 200 — the first K-pop girl group ever to reach the top of the most important album chart in the United States.
Then they went on tour. 66 shows. 22 countries. 1.8 million people. $330 million in gross revenue — the highest-grossing tour by any female group or Asian artist in history.
Then they came back in 2023 to headline Coachella. Not as a special guest. As the headliner. The main act. Top of the bill.
Then each of them went solo — and dominated that too.
This is what BLACKPINK at full power looks like.
📌 This is Part 3 of a 3-part BLACKPINK series.
- Part 1 — Four Strangers, One Dream ← the beginning
- Part 2 — How Four Girls Conquered the World ← the rise
- Part 3 — In Your Area, Everywhere ← you are here
🏆 Born Pink: The #1 Album (2022)
“Pink Venom” — Billboard Global 200 #1 (August 2022)
The pre-release single “Pink Venom” debuted at #1 on the Billboard Global 200 — a chart measuring streams and sales across every market worldwide. The accompanying music video set new 24-hour YouTube records.
📍 Milestone: Born Pink — Billboard 200 #1 (September 2022)
On October 2, 2022, BLACKPINK released Born Pink — their second studio album and the most anticipated K-pop girl group release in years.
It debuted at #1 on the Billboard 200. BLACKPINK became the first K-pop girl group ever to reach the top of the chart.
It also became the first K-pop girl group album to sell more than 2 million copies — anywhere, in any country. Ever.
| Album | Born Pink |
| Release | September 16, 2022 |
| Billboard 200 | 🥇 #1 (first K-pop girl group) |
| First-day sales | 1.01 million copies |
| Historic note | First K-pop girl group album to sell 2M copies |
▶ Watch BLACKPINK ‘Pink Venom’ MV on YouTube
🌍 The Born Pink World Tour: A New Record for Female Artists
66 Shows. 22 Countries. 1.8 Million People.
The Born Pink World Tour ran from October 2022 to September 2023. It was, at the time of completion, the highest-grossing concert tour by any female group or Asian artist in history.
| Stat | Figure |
|---|---|
| Total shows | 66 |
| Countries | 22 |
| Total attendance | 1.8 million |
| Worldwide gross | $330 million |
| Previous record held by | Spice Girls ($78.2M) |
| Record broken by | 4× |
The tour reached North America, Europe, Asia, Oceania, and the Middle East. In Mexico City’s Foro Sol stadium, two shows drew 113,498 people combined. In Seoul, the finale shows sold out instantly.
BLINK showed up everywhere. Not just in Korean diaspora communities. Everywhere.
💡 The $330 million gross broke the previous record for a female group tour — set by the Spice Girls’ 2019 reunion tour at $78.2 million — by more than four times. It was the sixth highest-grossing tour by any female artist in history.
🎪 Headlining Coachella (2023)
In 2019, BLACKPINK was the first K-pop girl group to perform at Coachella. They were a main act on opening night — a massive achievement.
In 2023, they headlined Coachella — the first Asian act ever to do so.
Headlining Coachella is a different category entirely from performing there. It means your name is at the top of the poster. It means the festival closes with your set. It means the global livestream is pointed at you.
BLACKPINK was at the top of that poster.
For K-pop, it was a ceiling-breaking moment. No Korean act — boy group or girl group — had ever occupied that position at the world’s most famous music festival.
▶ Watch BLACKPINK Coachella 2023 performance on YouTube
🎵 The Award Record Book
YouTube: The Platform They Own
| Record | Detail |
|---|---|
| First K-pop group: 1B YouTube views | “Ddu-Du Ddu-Du” (2019) |
| Most subscribed music act on YouTube | First to 75M, then 100M subscribers |
| Most viewed K-pop girl group videos | Multiple music videos with 1B+ views each |
| Biggest 24hr YouTube debut | “How You Like That” — 86.4M views |
Billboard Records
| Record | Song / Album |
|---|---|
| Highest Hot 100 by female K-pop group (at time) | “Ice Cream” with Selena Gomez — #13 |
| First K-pop girl group: Billboard 200 #1 | Born Pink (2022) |
| First female K-pop group: Global 200 #1 | “Pink Venom” (2022) |
| First female K-pop group: RIAA Gold | “Ddu-Du Ddu-Du” (2019) |
Awards Highlights
- TIME’s Entertainer of the Year — 2022
- Billboard Women in Music: Group of the Year — 2023
- MTV VMA Best Group — 2022 (first K-pop girl group to win)
- People’s Choice Awards: Group of the Year — 2019, 2020
- Guinness World Records: Most viewed 24hr YouTube debuts, most subscribed music YouTube channel, and more
- Over 100 total awards across domestic and international stages as of 2025
💄 Fashion: A Second Empire
BLACKPINK didn’t just dominate music. They became the most powerful fashion ambassadors in K-pop — and arguably among the most powerful in the world.
| Member | Brand |
|---|---|
| Jennie | Chanel (global ambassador) |
| Rosé | Saint Laurent (first global ambassador in 59 years) |
| Lisa | Celine, Bulgari, Louis Vuitton |
| Jisoo | Dior, Cartier |
All four members have been regulars at Paris Fashion Week. Their front-row appearances generate global media coverage. Their outfit choices trend worldwide within minutes.
The fashion partnerships aren’t just endorsements — they’ve made each member a recognizable figure in luxury culture independently of their music careers.
🎤 The Solo Era: Four Global Stars
After Born Pink and the world tour, all four members announced solo projects. What followed was one of the most successful set of solo debuts by a K-pop group’s members in history.
Jennie — Ruby (March 2025)
Jennie founded her own record label, Odd Atelier, and released Ruby in March 2025 via Odd Atelier and Columbia Records. The album featured “Like JENNIE” and a collaboration with Dua Lipa titled “Handlebars.” She also made her acting debut in HBO’s The Idol in 2023.
Rosé — Rosie (Late 2024)
Rosé’s debut solo album featured the mega-hit “APT.” — a collaboration with Bruno Mars. The song was inspired by a Korean drinking game and became one of 2024’s biggest global hits:
- #1 on the Billboard Global 200
- Fastest K-pop song to reach 1 billion Spotify streams
- #3 on the Billboard Hot 100
Rosé performed “APT.” to open the 2025 Grammy Awards — the first K-pop soloist to perform at the Grammy ceremony as a solo act.
Lisa — Alter Ego (February 2025)
Lisa’s debut full-length album featured “Rockstar” and “New Woman” (with Rosalía). She also made her Hollywood acting debut in Season 3 of HBO’s The White Lotus in 2025, receiving strong critical reviews. Her solo single “Money” holds a Guinness World Record as the first solo K-pop track to reach 1 billion Spotify streams.
Jisoo — Amortage EP (2025)
Jisoo released her debut solo EP and released a string of singles including “Earthquake,” “Tears,” and “Hugs & Kisses” throughout 2025. She has also built one of K-pop’s most successful acting careers alongside her music, starring in JTBC’s Snowdrop and the Netflix series Boyfriend on Demand.
🚀 The Return: DEADLINE (2026)
The Deadline World Tour (July 2025 – January 2026)
Before releasing new group music, BLACKPINK reunited for the Deadline World Tour — their first group performances in three years. The tour launched July 5, 2025 in Goyang, South Korea, and wrapped January 26, 2026 in Hong Kong.
Historic moment: In August 2025, BLACKPINK headlined Wembley Stadium — becoming the first K-pop girl group to headline Wembley Stadium. The iconic London venue seats nearly 90,000 people.
DEADLINE — February 27, 2026
BLACKPINK released the mini-album DEADLINE on February 27, 2026 — their first group music since Born Pink in 2022.
On its first day of release, DEADLINE set the highest first-day sales record among K-pop girl groups — surpassing Born Pink’s own 2022 record of 1.01 million first-day copies.
The lead single “Jump” had already debuted at #28 on the Billboard Hot 100 in 2025, becoming their tenth entry on the chart — the only K-pop girl group to have reached double digits.
| Album | DEADLINE |
| Release | February 27, 2026 |
| First-day sales | Highest ever for a K-pop girl group |
| “Jump” Hot 100 peak | #28 (10th Hot 100 entry total) |
| Wembley | First K-pop girl group to headline |
▶ Watch BLACKPINK ‘Jump’ MV on YouTube
📊 The Full Record Book (As of 2026)
| Category | Record |
|---|---|
| Billboard 200 #1 | Born Pink (2022) — first K-pop girl group |
| Billboard Global 200 #1 | “Pink Venom,” multiple entries |
| Billboard Hot 100 entries | 10 (most by a K-pop girl group) |
| YouTube subscribers | First music act to 75M and 100M |
| YouTube 1B+ views | Multiple music videos |
| Biggest 24hr YouTube debut | “How You Like That” — 86.4M views |
| Coachella | First K-pop girl group (2019), first Asian headliner (2023) |
| Wembley Stadium headliner | First K-pop girl group (2025) |
| Tour gross record | Born Pink Tour — $330M (highest ever female group) |
| RIAA Gold | “Ddu-Du Ddu-Du” — first female K-pop group |
| Album sales record | First K-pop girl group album to sell 2M copies |
| Grammy Ceremony performance | Rosé, 2025 (first K-pop soloist as solo performer) |
| TIME Entertainer of the Year | 2022 |
| Guinness World Records | Multiple (YouTube, streaming, live records) |
💜 What BLACKPINK Means
A decade ago, a Western music executive might have told you that a Korean girl group couldn’t headline Coachella. Couldn’t top the Billboard 200. Couldn’t gross $330 million on a world tour.
BLACKPINK didn’t argue. They just did it.
What they built is different from what BTS built, and different from what any other K-pop act built. Their global dominance runs through fashion, through YouTube, through a multicultural identity that makes them feel simultaneously local and universal.
BLINK isn’t just a fandom. It’s a network — across Southeast Asia, East Asia, North America, Europe, and everywhere in between — that activates with military precision every time BLACKPINK releases something.
They’re not just the biggest K-pop girl group in the world. By most measures, they are the biggest girl group in the world.
Period.
🔗 Complete the Series
- 👉 Part 1 — Four Strangers, One Dream — How four girls found their way to the same practice room
- 👉 Part 2 — How Four Girls Conquered the World — Ddu-Du Ddu-Du, Coachella, and the global breakthrough
▶ Watch BLACKPINK DEADLINE era highlights on YouTube
▶ Watch BLACKPINK Born Pink World Tour highlights on YouTube